Are you a publisher or blogger in search of the top ad networks?
The next step after launching a blog and promoting it to attract more readers is to plan how you will monetise it.
Making money with display advertisements is a popular and easy approach for bloggers to monetise their content.
You can’t depend on selling ad space directly to companies if you want to generate money with display advertisements.
To reach a wider audience of potential advertisers, you should seek the assistance of a dedicated display ad network.
But which display ad network is ideal for a site like yours?
When deciding on a display ad network, keep your blog’s visitor volume in mind. Let alone the amount of money you may make from your blog, not every network is the same.
In this piece, I will go over the best ad networks that you can utilise right now to boost your blog’s income, which will help you save time and earn more money.
I have limited my list of recommended ad networks for publishers to those that are simple to implement.
Plus, there’s no need to stress if you’re a beginner blogger. Ad revenue may be little at first, but with display advertisements, it’s all passive money. Even while you sleep, you’ll be making money.
Let’s get going!
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How do display ad networks for publishers work?
First, we’ll go over the basics of display advertising before we get into which networks are ideal for bloggers and publishers.
My essay on monetising your site with adverts is a must-read for newbies.
Here is a brief explanation of how advertising works:
Starting a blog and consistently producing interesting, high-quality material is the first step.
After that, you’ll need to join an ad network so you can “sell” your blog as an advertising space.
A group of advertising partners collaborate with that network. You and your readers are part of a specialised demographic that each partner is vying for.
An advertising partner may, for instance, want to highlight their line of gardening tools. A gardening blog might be a good fit for that partner’s ad targeting strategy.
Plus, what’s great?
Aside from signing up with one of the leading ad networks listed below, nothing more is required of you. For you, the network will handle ad management and target relevant advertising to your audience.
As a result, advertising networks take care of the majority of the labour. Ad networks will pair you with the most competitive advertisers after you pick one. The amount of ad units shown on individual pages or articles is also up to you.
The question is, how precisely does one generate revenue using advertising networks? We should examine it…
What is the process of making money display ads?
You may begin earning money after you have completed the setup process with your ad network.
You may make money from your blog every time your readers view or click on an ad.
The majority of blogger ad networks pay you in two ways:
- Pay per click advertisements (PPC):
You will get paid only when your readers click on ads. - Pay per view (PPV) or impression ads:
You will generate passive income based on how many people see an ad on a given page on your blog.
In most cases, you may expect to receive a certain amount of money for a specific number of thousand or several thousand impressions using pay per view (PPV) commercials.
If that’s the case, it’s possible for a visitor to your blog to view many adverts in a row. The bright side is that every ad impression counts. You may increase your ad income and impressions by increasing the number of ad units shown to visitors.
Your ad network is the best resource for up-to-date information.
I’ve seen a lot of various income structures, and there are often significant variations in the amounts made. You may make a thousand impressions worth $1 to $15 or more with PPV advertisements.
Increasing the number of ad impressions naturally leads to a rise in ad revenue. But keep in mind that your readers’ likelihood of leaving your website increases in direct proportion to the number of advertising they view. I all, who wants to go through a blog article that has twenty ad units? Consider this as a minor consideration.
Before you choose an ad network, there are a few things you need to remember.
Remember this before joining an ad network.
Your blog’s long-term revenue potential is highly dependent on your choice of ad network.
Before signing up for a display ad network and putting them on your site, compare their offerings.
On the other hand, which ad networks are worth considering?
How is one network superior than another?
In general, there are a handful of characteristics shared by the top ad networks for publishers and bloggers:
- Their setup process is quick and beginner-friendly
- They are easy to contact for help
- They pay you a fair revenue share
- They offer support to help you grow your earnings
Keep in mind that while dealing with ad networks, you are in a stronger position than them. Remember that they’re also taking a cut of your ad revenue.
You are always free to move to a different network if you are unhappy with their treatment of your blog. I can assure you that no ad network is eager to part with the easy money that publishers make from their content.
Top ad networks for publishers and bloggers in 2024
Here are the top ad networks for bloggers and small publishers:
1. Monetag
Bloggers and other publishers may choose from a great variety of ad units on Monetag (formerly PropellerAds).
They provide a wide variety of advertising options that may increase your blog’s revenue, including banners, smart links, interstitials, onclick advertisements, and push notifications.
Additionally, Monetag allows new bloggers to join up regardless of their blog’s traffic volume.
You may make money off of your blog visitors all around the world, not only in the US, thanks to their extensive network of advertisers.
Plus, there’s no need to wait until you hit a big payoff threshold since the minimum payout is just $5. PropellerAds also works with a lot of different payment options.
Pros of Monetag:
- Easy and quick sign-up process
- Worldwide ad coverage
- Clean and safe ads
- Wide selection of ad units, for both desktop and mobile
- Global advertiser coverage: monetize all traffic, not just US traffic
- Low minimum payout threshold: $5
Cons of Monetag:
- Popunder ads can be intrusive for your readers
2. Infolinks
Infolinks allows you to grow your passive display ad income easily.
When it comes to ad networks, Infolinks is a preferred choice for both large and small blogs.
By converting targeted keywords in your blog posts into clickable ads, they make it easy to make money from your site. So, Infolinks finds relevant keywords and matches their advertising with them, instead of you uploading individual ad units and graphics to your blog entries.
There are a few more ad formats available with Infolinks:
- Segments that exist between different pages
- Typical contextual advertisements
- Those pesky horizontal advertising that cling to the sides of your screen
- Displaying advertisements that are vertically tall and occupy all available screen real estate
You may join up for Infolinks in no time at all. A user’s email address, a password, and the URL of their blog or website are the only required fields.
Upon application approval, you will get an email message immediately.
Twenty minutes later, I got my welcome email and could access my dashboard.
Upon logging in, you will have immediate access to the options to personalise your ad units.
Not all of Infolinks’ advertising partners will examine your site at once, so please be patient. No need to be concerned; it is a common occurrence.
In order to maximise your revenue, the partners will discover the most effective advertising to show on your site.
Pros of Infolinks:
- Powerful and yet rare ad units, such as their in-text ads
- Simple dashboard to track your earnings
- Option to receive your payout via bank transfer
Cons of Infolinks:
- Minimum payout is $50
- The dashboard feels a tad outdated
- Limited control over what keywords turn into links
3. Monumetric
Monumetric takes care of placing and embedding their display ads to your blog.
Both of my most popular sites have been using Monumetric as their ad network for quite some time now.
The most exciting thing is that my blog’s ad revenue soared by 1,000% when I switched from AdSense to Monumetric. I am not exaggerating.
You may read my detailed account in my Monumetric review article.
The individual attention you get when joining Monumetric (formerly “The Blogger Network”) is its strongest suit.
The helpful staff at Monumetric will first set up a call to discuss your monetisation objectives and address any concerns you may have.
They will plan how to make money off of ads on your site based on what you say.
In the end, they tailor the setup of your site to your objectives. Plus, they take great care to avoid interfering with your user experience while selecting ad placements.
So, you can concentrate on creating great content for your audience and Monumetric will take care of the rest.
Ten thousand pageviews in thirty days is the bare minimum required to join Monumetric. Monumetric will do a complimentary audit and consultation on your site if you fulfil this criterion. It’s a fantastic chance to start and speak with a professional.
You may still be unable to use Monumetric if your blog is very fresh. In due time, you will reach that milestone if you maintain increasing your traffic and providing valuable content to your visitors.
If you want more people to visit your site, this Pinterest traffic strategy guide will show you how to do it fast.
Once you’ve finished configuring your blog, Monumetric will automatically distribute ad space to the companies who bid the most. If your site falls into a certain area, they offer a wide variety of advertisers in their network that may be a good fit.
Pros of Monumetric:
- Personal support and help with the initial setup
- High income potential
- Large pool of advertisers
- Flexible ad placement
- 1-on-1 help for growing your income
Cons of Monumetric:
- Minimum traffic requirement: 10,000 page views in 30 days
- $99 setup fee with less than 80,000 monthly page views
- Slow payout schedule, net 60 days
→ Sign up with Monumetric here
4. Ezoic
As an alternative to major display ad networks such as AdThrive and Mediavine, Ezoic is a fantastic choice.
They have a wider range of advertisers from diverse demographics and regions.
So, Ezoic may help you increase your ad revenue even if most of your blog visitors aren’t located in the United States. If your site receives visitors from all around the globe, Ezoic can tailor its advertising to each country’s unique demographic.
In addition, Ezoic has a fantastic support team and an intuitive dashboard that will make all your questions disappear.
The Ezoic WordPress plugin makes joining this ad network simple and free.
Ezoic is a Google Certified Publishing Partner, similar to AdThrive. The key distinction is that Ezoic just need 10,000 monthly visits to be a member.
Ezoic is an excellent network to collaborate with if increasing your traffic is your long-term objective in the pursuit of AdThrive acceptance.
Pros of Ezoic:
- Increased income for blog traffic outside the U.S.
- Easy-to-use publisher dashboard
- Massive advertiser network around the globe
Cons of Ezoic:
- Minimum traffic requirement: 10,000 monthly visitors
5. Google AdSense
You may have heard of ad networks before, and Google AdSense is likely among them. Additionally, it ranks higher than any other display ad network on the web.
You may use AdSense to monetise your blog with a variety of ad formats. You are free to decide where and how your blog’s advertisements appear.
Using Auto Ads might also help you save a lot of time. Without letting you specify their placements individually, they will automatically fill your blog. You may easily disable certain ad types or locations in your auto ad settings if you prefer not to see them.
The minimum compensation for AdSense, nevertheless, is $100. This criterion could be difficult to achieve if your traffic is little. So, before you join up with AdSense, make sure your visitor volume is enough.
Watch their onboarding videos to get the hang of things when you’re ready to join.
Pros of Google AdSense:
- Easy signup process
- Powerful reporting tools for performance monitoring
- Wide range of ad types
- Easy-to-use ad customization options
- Auto ads
Cons of Google AdSense:
- Minimum payout of $100
- Low income potential for small publishers
- Lack of “human” support
6. Media.net
Another terrific ad network for publishers large or small, Media.net provides a decent assortment of contextual advertisements.
Their vast network of advertisers is sure to be a good fit for your blog’s speciality, thanks to their partnership with Yahoo! and Bing.
Installing Media.net is a breeze as well. But it might take them a few days to go over your site and give you the green light. The next step is to go to your publisher dashboard and begin creating ad units for your blog.
Remember that Media.net’s ad units are visually distinct from those of other networks. To make them fit in with the style of your site, you can simply alter their appearance.
Publishers are not required to meet any minimum traffic requirements by Media.net. So, don’t worry if your site isn’t too popular just now; you may still join up.
Once everything is in place, you can sit back and concentrate on providing your visitors with fresh content while the adverts run in the background.
Pros of Media.net:
- Easy to set up
- Large pool of advertisers
- Flexible ad unit design tools
Cons of Media.net:
- Minimum payout: $100
- Somewhat outdated look and design of ad units
- Relatively low revenue
7. Mediavine
With its high earning potential and dedicated personal assistance, Mediavine stands out as a top ad network for bloggers. Blogs in the lifestyle categories of cuisine, fashion, travel, and beauty are part of this well-known ad network.
Mediavine is an excellent long-term target, despite the fact that their minimum traffic demand is 50,000 sessions per month, which is fairly high.
Read my comprehensive guide on Mediavine prerequisites for all the information you need if you are considering joining the team.
When compared to other blogger ad networks, Mediavine’s ad distribution system is both quicker and easier to utilise. This means the advertising won’t load as slowly for your readers.
More people will visit your site and more money will flow in from ads if it loads faster.
Plus, Mediavine’s network of publishers and advertisers is rather extensive. This manner, you know that the people bidding on your ad space are the most qualified ones.
The commission structure of Mediavine is likewise open and honest: the company pays out 75% of the revenue from ads sold to content creators while keeping the remaining 25%.
Mediavine is an excellent ad platform overall, but it really shines in the lifestyle, fashion, cuisine, and travel niches.
Pros of Mediavine:
- High income potential
- Sponsored opportunities for publishers
- Supportive, helpful community
- Fast ad delivery method, improved page loading speed
Cons of Mediavine:
- Minimum traffic requirement: 50,000 sessions per month
8. Raptive
If your blog has more than 100,000 pageviews per month, you should be advertising with Raptive (previously AdThrive), the top CPM-based ad network. A lot of people who are interested in cuisine, parenting, travel, and do-it-yourself (DIY) use this ad network.
When I was working with various ad networks in 2020, I employed Raptive (then AdThrive) on a site that had between 400 and 450k monthly followers, and their earnings potential was much more than anything else. Though the timing was different, the results were comparable for another client blog that I oversaw in 2023.
Raptive is picky about which new bloggers it accepts. However, you should not be scared off by this. The process is as simple as filling out an online form and waiting for approval.
Please do not hesitate to contact them in order to enquire about the reason for the denial of your blog application. Depending on their assessment, they may provide specific recommendations for how you might increase your future board acceptance rate.
When it comes to their publishers, Raptive is second to none. They have always taken the time to answer all of my enquiries, and their staff is very knowledgeable about publisher advertising.
In addition, they provide classes that will teach you how to increase your RPM and, by extension, your blog’s passive revenue.
Pros of Raptive:
- Highest earning potential once you’re onboard
- Google Certified Advertising Partner
- Active and supportive community for tips and tricks
- Helpful staff to answer your questions
Cons of Raptive:
- Minimum traffic requirement: 100,000
9. Adversal
You may make money via content suggestions with Adversal, a popular ad network for bloggers. Adversal also works with video advertisements and display ads.
One thing I enjoy about Adversal is their complete compliance with GDPR.
In sum, their answer seems really simple. Just join up and configure your advertising; after that, everything else will take care of itself.
You need 50,000 page views every month to play Adversal.
Pros of Revenue Hits:
- High earning potential, up to $50 per action
- No minimum traffic requirement
Cons of Revenue Hits:
- You need blog traffic that converts and takes action
- Impressions or clicks are irrelevant
10. Revcontent
Revcontent is an advertising network that displays content recommendations underneath your blog entries, allowing you to make money from your content.
You may avoid annoying ad units by using this kind of ad network with your blog content.
Revcontent does not have a tremendous minimum traffic requirement, unlike some other networks that propose content. But they pick and choose who publications to collaborate with.
Pros of Revcontent:
- Lower minimum traffic requirement than with most other content suggestion networks
- Ad units aren’t as disruptive as static banners, pop-ups, or ads within your content
- Multiple placement options: after blog posts, in newsletters, video ads, etc.
- Minimum payout is just $100
→ Sign up with Revcontent here
Which ad network suits your blog?
Regardless of your subject, any of the ad networks we have discussed may assist you in making money from your blog material.
However, these two aspects sum up their differences:
Which ad type is most effective for you?
You want to maximise your return on investment (RPM) without compromising the user experience on your blog website.
The volume of visitors to your blog:
Ad networks vary in that some accept participation from all bloggers, while others have a minimum need for monthly visits.
I recommend that you test display advertisements at some time, even if your site doesn’t get a lot of traffic. Even though it doesn’t seem like much money at first, the revenue is entirely passive.
Here are some recommendations I would make:
Use Infolinks or Media.net as a starting point if your blog is new.
Join Monumetric if you already have some traffic. Since 2019, their fantastic staff has assisted me in making money from my blogs, and I couldn’t be more pleased with the outcome.
More information on my Monumetric profits is available here.
Think considering signing up with Mediavine if you have a blog on a lifestyle subject, like cuisine or fashion. However, their minimum traffic requirement is rather high. Monumetric is the greatest option if you’re not quite there yet.
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Finally: The top blogger and publisher ad networks
There are hundreds of the top ad networks available for bloggers, so you have plenty of options.
It all comes down to the possible revenue and assistance you get from them in the end. After all, you’re working very hard to increase your audience and provide content. I mean, such labour is worth a fair reward, right?
Having said that, you should never forget that you are in charge.
You are the one who allows other people to place advertisements on your site.
You are the intermediary between prospective clients and companies.
As a result, you have the last say over who you wish to collaborate with.
This piece should assist you in increasing your blog revenue, regardless of how long you’ve been blogging or how many thousands of visitors your site receives each day.
Start by reading my comprehensive tutorial on how to monetise your site with display advertisements.
Please leave a comment below if you found this information about the best ad networks for bloggers and publishers useful. Tell me about your encounters with display adverts, please!
Have you used advertisements to monetise your blog? How are things going? Which online directories have you visited?
